Turning Creative Ideas into Something Tangible 

There is something very special about seeing a design leave the screen and become a physical product. Colours, textures, paper stocks and finishes all play a part in how a greeting card looks and feels in a customer’s hand. That’s why printing isn’t the final step in the creative process, it’s an important part of bringing the original idea to life!

We use HP Indigo presses to produce high-quality greeting cards with crisp detail and excellent colour reproduction. We also offer specialist finishes, including: foiling, embossing, die-cutting and more, helping publishers add those extra details that make a design really stand out on the shelf.

Because every decision is different, our team is always on hand to help publishers make decisions around paper, finishes, and production.

Start Small, Grow when you’re Ready 

One of the biggest challenges for an independent publisher is knowing how much stock to produce. Ordering thousands of cards before you know which designs will sell can leave you excess stock. That’s where our print-on-demand service can offer a much more flexible approach. 

Publishers can order as little as 6 cards per design, making it easier to test new ideas, launch smaller collections, and replenish popular designs as and when they’re needed. It also means reducing waste by producing only the quantity required, as well as having more flexibility over production.

You can experiment, see what resonates with customers and build your collection as your business grows.

More than just Printing 

For independent publishers, there is often a lot to think about beyond the artwork. From preparing files to packing orders, the production process can quickly become time consuming. 

That’s why we offer a complete print-to-door service, covering print, finish, pack, and delivery. Publishers can also use our IC Simplicity online portal to store designs securely and order what they need, when they need it. This makes reordering a popular design much simpler, without having to search through old files or arrange a new print setup every time.   

For publishers who want to focus their time on what they do best (creating brilliant designs), taking the production and fulfillment process off their hands can be a real advantage. 

Helping New Publishers take the First Step 

Starting a greeting card business can feel daunting, particularly if you have never worked with a commercial printer before. Questions around artwork, bleed, colour, paper, finishes and quantities can quickly pile up. The good news is that you don’t have to figure everything out alone! 

Our Inpress Seminars are specifically for new publishers. The free, in-person day introduces attendees to the greeting card industry, and is the perfect launchpad to help you hit the ground running. It’s all part of our approach to supporting publishers, not simply supplying them with printed cards.