What are Trade Shows? 

Trade shows are organised events where businesses from a specific industry gather together to exhibit their products and services to retailers, buyers, and other professionals. One perfect example of this is PG Live, the UK’s only trade exhibition dedicated to greeting cards. This event attracts card buyers, international distributions and retailers from across the world, all looking to find exciting new publishers and products for the upcoming year. 

Why are Trade Shows Important? 

Connect with Key Buyers – People from leading UK and international retail chains visit trade shows to select products for their stores and to meet new publishers. 

Build Industry Relationships – Meeting buyers, collaborators and suppliers in person builds trust fast and can open doors far quicker than emails or calls. People are more likely to remember businesses they’ve met, especially when you give them something tangible, like samples or brochures. 

Discover Trends & Inspiration – Trade shows are great for spotting what’s next, whether that’s new design trends, popular themes or print techniques. This helps you to stay competitive, spark creativity and spot gaps your designs can fill.

Planning Ahead 

Get the most from your trade show experience and make sure to plan ahead! At The Imaging Centre, we often work with publishers to make sure their print samples are ready well before the event. Printed samples are often the first thing a buyer touches and remembers, so it’s important to talk to us early so we can fit your orders in. 

Every show has cut-offs, so before promising anything check those deadlines with us. We’ll help you plan around our turnaround times and avoid any last-minute stress. 

See Us at PG Live in June!

We’re exhibiting at PG Live this year! Make sure to come and say hello and see what we can do for your printing needs.